DF King, by their own definition, is the largest, privately held proxy solicitation firm in the financial industry.
When we started working with them, they had no significant promotional collateral materials. We sat down with senior management and after a series of intake with different departments, we formulated a plan to create a series of B2B brochures. This corporate capability brochure was designed to define the firm’s services, departments and highlight senior management.
We conceptualized, designed, art directed, photographed, copywrote and printed the brochure.
Below are the specifications:
- Cover: 1 sided colored Kromekote with gold and blue foil stamps. The back of this sheet was painted with 2 hits of PMS Maroon
- Inside signature wrap: Velum with 1 color PMS text
- Body: 20 page, dull coated paper, 4-color process with 2 varnishes (1 matte PMS tinted and 1 gloss)
- Stich bound
- Quantity 25,000